Staying Calm, Building Reputation, and Winning the Long Game: Sharp Cookie Interview w/ Brewster Rawls

In Tifiny Swedensky’s recent episode of Sharp Strategies Sweet Success on Sharp Cookie, President and Founder of Rawls Law Group, Brewster Rawls, was interviewed to discuss what it takes to build a long-term, sustainable practice. The secret: it all starts with mindset. Owning and operating a business will be met with turbulence. As a business owner, life is going to throw many things at you; however, you have to be able to bounce back and tackle objectives one day at a time. Nothing is permanent; thing just takes time to resolve. As Brewster says, "The sun’s still going to come up in the east tomorrow.” During the interview, Brewster and Tifiny also discuss marketing and how marketing initiatives have changed as technology has evolved, highlighting specific examples such as the rise of internet advertising and the use of AI and data analytics in legal marketing.

Link to podcast episode: #86 – Staying Calm, Building Reputation, and Winning the Long Game with Brewster Rawls